About Me

Hi! I’m a Mexican Information Designer. I love reading, writing, and any gadget that adapts naturally to our everyday life. Currently, I am exploring our relationship with wearable technologies, their impact on the brain, and digital health.

Here are some recurring themes in my head:


There is a misconception of a perfect design that solves problems. Take, for example, the issue of sitting down. We have been trying for centuries to solve it, and we have not reached a universal solution. So instead, we create as many responses as contexts available when sitting down and use them every day in chairs, benches, armchairs, sofas, etc.

My design process seeks to offer the most congruent answer to the problem through an in-depth dialogue with its surroundings and asking the right questions. You can learn more about my projects and my process by requesting a copy of my portfolio.

Do Good Design

Design can increase people’s quality of life. We live in a world full of devices that continuously want to get our attention. By finding a way to organize all that information and presenting it appropriately, we can increase people’s ability to make meaningful decisions.

If you are part of a social project or a non-profit organization, I dedicate a tenth of my work at no cost to causes that positively impact people’s lives. If you think your project is the right one, contact me, I would like to know about it.

Physical/Digital Friction

Today it is still manageable to distinguish between physical and digital, but we will soon see a trend towards lowering these limits.

It will be increasingly common to dialogue with devices in an unconscious way, offering us the ability to generate valuable information for our health, culture, customs, and quality of life. But it is also essential to understand its negative consequences, such as privacy breaches, surveillance, and control.

Digital Literacy

Lack of access to information technologies, poor teaching about the operation of devices surrounding us, and social inequality contribute to a digital divide that is becoming more important to reduce.

I am interested in understanding this problem from different perspectives to create responses that contribute to digital literacy and social development in isolated or marginalized communities.

Latin American Design

We tend to imitate foreign design, either consciously or unconsciously, because much of the information we consume comes from other countries. The problem with following these trends is that we apply a design made for cultural contexts alien to ours and obtain poor results; design becomes more of a fad than a facilitator.

I am continually looking for projects born in Latin America to learn what motivates their creators and contribute to their dissemination. So let’s start the conversation.